According to ESPN.com's Nick DePaula, the two sides came to terms on a "multi-year shoe deal" to keep Davis with the Swoosh. Nike Air Griffey Max 1 'Freshwater' Is Reportedly Returning in 2021 In the past few years, Davis has worn other Nike silhouettes like the Air Max Dominate and Kobe AD Exodus shoes. Projected No. 2 NBA Draft Pick Ja Morant Lands Deal With Nike, Nike Celebrates Toronto Raptors’ NBA Finals Appearance With Surprise Re-Release of Jordan 4 Raptors, © 2020 Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC.FN and Footwear News are registered trademarks of Fairchild Publishing, LLC. The Brow also shot 50.5 percent from the field. The Pelicans have agreed to a deal to trade Anthony Davis to the Lakers for Lonzo Ball, Brandon Ingram, Josh Hart, and three first-round picks – including the No. NBA All-Star Anthony Davis unveils his "signature shoe" in collaboration with Ruffles potato chips and The Shoe Surgeon. Davis' Air Max Dominate shoes this season feature a custom tongue icon with his name, unibrow logo, "Chi / IL" hometown and "Fear The Brow." All rights reserved. We don’t know the details of Davis’ new deal with Nike and whether it will lead to him getting his first signature sneaker, or simply remain as the face of certain lines like the Air Max Dominate.

Nike doesn’t have a big man currently in their rotation of signature sneakers, with LeBron James, Kevin Durant, Paul George, and Kyrie Irving as the current players with signature shoes (plus Kobe Bryant). Davis, meanwhile, has signed a multi-year shoe deal extension with Nike prior to the 2017-18 NBA season. The six-time NBA All-Star — who has been making headlines following Saturday’s news of his trade from the New Orleans Pelicans to the Los Angeles Lakers — is flexing his fashion and creative muscles with a unique partnership that has yielded a potato chip-inspired signature sneaker. To put that production in perspective, the only players in league history to have more seasons with averages of at least 20/10/2 while shooting better than 50 percent from the floor are Shaquille O'Neal (12), Hakeem Olajuwon (12), Kareem Abdul-Jabbar (eight), David Robinson (eight), Patrick Ewing (five), Tim Duncan (four), Dwight Howard (four) and Alonzo Mourning (four). Akin to the ingredients list on most food products, the tongue of the shoe features “Shoetrition Facts” detailing both the material and intangible elements on the shoe. Rebel Wilson's Take On the Athleisure Trend Includes Slick Leggings & Chunky Nikes, “Sometimes you have all these crazy ideas and you want to just throw it on a shoe, but sometimes it doesn’t work and [they’re like] ‘You can’t put that on a shoe,’ ” Davis told FN. This obviously won’t be the end of the industry’s biggest shoe companies chasing after young stars in need of a shoe deal. Nike Is Now Laying Off 700 -- Not 500 -- Workers at Oregon HQ Davis was on hand at the NBA Store in New York today to unveil his new deal with Frito-Lay chip brand Ruffles, along with the shoes, The Ruffles Ridge … Davis is among the second tier Nike stars, alongside Draymond Green, that are the poster boys for other Nike basketball shoes — Draymond with the Hyperdunk and Davis with the Air Max Dominate. Davis was on hand at the NBA Store in New York today to unveil his new deal with Frito-Lay chip brand Ruffles, along with the shoes, The Ruffles Ridge Tops, designed by custom footwear maker The Shoe Surgeon. It’s been instilled in me for my whole life,” Davis said. Now paired up with DeMarcus Cousins, Davis will attempt to lead the Pelicans back to the playoffs and establish the franchise as a force that can threaten to derail the championship aspirations of more established Western Conference title contenders. Anthony Davis has had his marketability on his mind since college, when the then Kentucky Wildcat insisted on keeping his unibrow intact in order to make him immediately recognizable and give him a clever nickname, “The Brow.” Now, entering his sixth season in the NBA with the New Orleans Pelicans, the star big man is continuing to push his brand forward. Each Ruffles Ridge Tops sneaker was handmade and features the blue and orange colors of the original Ruffles bag, plus interchangeable shoelaces inspired by the shades of various Ruffles flavors. Anthony Davis, for example, looks … Pelicans All-Star forward Anthony Davis & Nike agreed to a multi-year shoe deal extension before the season. Please fill out this field with valid email address. pic.twitter.com/S386TvIL1R, — Nick DePaula (@NickDePaula) October 19, 2017. On Wednesday night, Davis took to the court in his player exclusive Air Max Dominate that, as DePaula points out, features a custom tongue logo. “I wouldn’t say it’s frustrating, but it was the most eye-opening thing about it — like ‘man, I can’t do that?’ At the end of the day, we were able to find some things that worked and drop some heat.”. Anthony Davis may be adding another new line to his resumé this week. And he’s already garnered a few unexpected lessons. Nike Is Now Laying Off 700 — Not 500 — Workers at Oregon HQ, VF Names First-Ever VP of Global Inclusion & Diversity, In the Era of COVID, Why Mission-Driven Shopping Is the Next Big Retail Opportunity, Nike Air Griffey Max 1 'Freshwater' Is Reportedly Returning in 2021, Nike Is Now Laying Off 700 -- Not 500 -- Workers at Oregon HQ, Rebel Wilson's Take On the Athleisure Trend Includes Slick Leggings & Chunky Nikes, NBA Draft Pick Ja Morant Lands Deal With Nike, Nike Celebrates Toronto Raptors’ NBA Finals, From ‘Star Wars’ to ‘Frozen,’ the Best Disney Face Masks for Adults to Buy Now, 11 Best-Selling Foot Peel Masks to Keep Your Feet Super Soft, 14 Nail Polish Color Trends You’re About to See Everywhere This Summer, The Best Dior Sneakers and Charms You Can Shop Now, Dior B23 Sneaker in Gradient Blue Dior Oblique Canvas $990, All the Brands and Retailers Helping to Get Out the Vote in November, The Best Shoe Organizers to Store Your Favorite Footwear, Here Are the Most In-Demand Jobs This Holiday Season, The Heart and Sole of the Footwear Industry.



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